US-6687486 front.jpg #6271 Postcard US-6665742 received from the United States of AmericaThumbnails#6144 Postcard US-6606177 received from the United States of America
This postcard (US-6687486) I received from the United States of America (Minneapolis - Minnesota) and was send by Krista.
Postcard details: Boys and Girls First Aid Week (Norman Rockwell), travelled about 6667 km (4143 mi) in 11 days

Norman Rockwell painted Boys and Girls First Aid Week in 1926 as part of an advertising campaign for Bauer & Black, a leading American medical supplies company. The image, which depicts a young Boy Scout bandaging the finger of an injured girl, was used to promote Bauer & Black products such as bandages and gauze pads. The advertisement also celebrated American First Aid Week, which occurred from 1-8 May of that year.
Seeking to promote its products and to encourage awareness of the event, Bauer & Black donated $10.000 in awards
to be given to the children who completed the best first aid.

Norman Percevel Rockwell (1894 – 1978) was an American painter and illustrator. His works have a broad popular appeal in the United States for their reflection of American culture. Rockwell is most famous for the cover illustrations of everyday life he created for The Saturday Evening Post magazine over nearly five decades. Among the best-known of Rockwell's works are the Willie Gillis series, Rosie the Riveter, The Problem We All Live With, Saying Grace, and the Four Freedoms series. He is also noted for his 64-year relationship with the Boy Scouts of America (BSA), during which he produced covers for their publication Boys' Life, calendars, and other illustrations. These works include popular images that reflect the Scout Oath and Scout Law such as The Scoutmaster, A Scout is Reverent and A Guiding Hand, among many others.
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Created on
Monday 4 May 2020
Events / Postcrossing